We create design fiction

Using the art of filmmaking to bring innovation to life

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Bowman & Poole: The Design Fiction Company

We produce works of ‘design fiction’: films that depict vivid future worlds comprised of yet-to-be developed products, technologies and environments to demonstrate how real people might experience and value them.

Each design fiction film is co-produced with innovation specialists, top filmmakers, and most importantly, you.

Together, we challenge the limits of what is possible - exploring and evolving bold new ideas through powerful visual stories that will inspire your customers, engage your people, and communicate the future of your brand to the world.

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Design fiction

“A form of speculative design that lets you imagine better futures for your business and communicate them in a way that speaks to your customers.”

What we create

Future vision

How will your brand evolve over the next 5, 10, 20 years? Tell the story of how your
business will create a positive impact for your customers, your people and society
as a whole.

Pre-product placement

Vividly demonstrate how your next breakthrough product or service will be experienced by customers before it has been fully developed.

Diegetic prototypes

Film-making as a tool for innovation. Create low-budget, iterative films that prototype elements of a product’s future user journey with the goals of revealing valuable insights, learning about and improving ideas.

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Work with us!

If you want to discuss a project, have any questions or just want to say hello

Get in touch

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More than just marketing

Creating design fiction can accelerate innovation and align people behind the strategy.

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It is also a powerful tool for driving innovation – where teams actively prototype and improve ideas as part of the film-making process.

And by involving people from across the business in shaping the story of your future success, you create greater buy-in, alignment and engagement around your vision and strategy.

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Why

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Pre-product placement

ideas entirely new to your business

future proofing

Extraordinary Internal and external comms

See beyond the limits of imagination

Gain empathy with future customers

I.D. revolutionary innovation opportunities

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Work with us!

If you want to discuss a project, have any questions or just want to say hello

Get in touch

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